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Volume 04 Issue 2

Good practice achievement of the firms within National agro processing industry of Thailand: Impacts on corporate image and stakeholder acceptance

Published: 23 Sep 2016 Issue:Volume 04 Issue 2 Jul 2016 Author details below

Nuttavong Poonpool

Mahasarakham Business School, MSU

Kriangsak Chanthinok

Mahasarakham Business School, MSU

Krittaya Sangboon

Mahasarakham Business School, MSU

Duangduen petra

Kalasin Business School, KSU

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Research summary

This article is about the effects of good practice achievement on stakeholder acceptance. The study examines the relationship between good practice achievement and stakeholder acceptance, where corporate image is taken as a mediator. The samples were 486 chief executive officers (CEO) who participated in the national agro processing industry of Thailand. The ordinary least squares (OLS) regression analysis was employed for data analysis. The findings show that good practice achievement, in which consists of fairness, transparency, accountability, responsibility, consistency, and independent, have the positive effect on corporate image significantly (p<0.1). Interestingly, corporate image mediates the relationship between good practice achievement and stakeholder acceptance significantly (p<0.05). Therefore, a key decision for managers in all levels and functions is to focus on good practice achievement that improves and develops corporate image and boost stakeholder acceptance.

Article History

Published 23 Sep 2016

How to Cite

Poonpool, N., Chanthinok, K., Sangboon, K., & Petra, D.. (2016). Good practice achievement of the firms within National agro processing industry of Thailand: Impacts on corporate image and stakeholder acceptance. International Journal of Business and Economic Development, Volume 04 Issue 2.

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APA

Poonpool, N., Chanthinok, K., Sangboon, K., & Petra, D.. (2016). Good practice achievement of the firms within National agro processing industry of Thailand: Impacts on corporate image and stakeholder acceptance. International Journal of Business and Economic Development, Volume 04 Issue 2.

MLA

Poonpool, Nuttavong, et al.. "Good practice achievement of the firms within National agro processing industry of Thailand: Impacts on corporate image and stakeholder acceptance." International Journal of Business and Economic Development, Volume 04 Issue 2, 2016.

Chicago

Nuttavong Poonpool, Kriangsak Chanthinok, Krittaya Sangboon, and Duangduen Petra. "Good practice achievement of the firms within National agro processing industry of Thailand: Impacts on corporate image and stakeholder acceptance." International Journal of Business and Economic Development Volume 04 Issue 2 (23 Sep 2016).

Harvard

Poonpool, N., Chanthinok, K., Sangboon, K., & Petra, D. (2016) Good practice achievement of the firms within National agro processing industry of Thailand: Impacts on corporate image and stakeholder acceptance. International Journal of Business and Economic Development, Volume 04 Issue 2

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